In a recent SpecklePod episode, I speak with Emma Hooper, the Head of Information Management Strategy at RLB Digital.

Emma shares her career journey, insights into her role, and perspectives on the AEC (Architecture, Engineering, and Construction) industry, particularly on data management and the challenges associated with proprietary file formats.

Emma Hooper’s AEC Career Journey

Emma Hooper's journey into the field of information management is both inspiring and informative. Initially pursuing a degree in architecture, Emma's passion for producing information and drafting led her to pivot towards technical drawing and information production.

Her early career as an architectural technician involved mastering software such as AutoCAD and Revit and developing a fascination with 3D modeling and parametric design.

Key Takeaways from Emma's Career Path:

• Adaptability: Emma's ability to pivot from architecture to information management highlights the importance of adaptability in one's career.
• Skill Development: Mastering industry-standard software tools like AutoCAD and Revit can open doors to various career opportunities within the AEC industry.
• Passion for Information Management: Emma's commitment to information management was solidified through her work on the world's first API project focused on integrated project insurance.

The State of the AEC Industry

Emma describes the current state of the AEC industry as a "tangled web of chaos," primarily due to the challenges posed by proprietary data structures and formats. These challenges hinder effective data sharing and collaboration, making it difficult for stakeholders to work together seamlessly.

Challenges in the AEC Industry, according to Emma Hooper:

• Proprietary Data Structures: These create silos and hinder the free flow of information across different platforms.
• Late-Night Data Exports: Emma's experience working late to export data into various formats underscores the inefficiencies caused by non-standardized data structures.

To prioritise information management over software-specific solutions, it's vital to shift our mindset, shares Emma. Additionally, focusing on adopting open standards and frameworks will greatly facilitate data exchange across different software platforms.

“One reason we face this chaos is that, over the past 30 years, we've allowed technology to lead us in how we handle information, rather than treating information as an independent entity. In information management, for instance, people often define and organise information according to the terminology and structure of specific software. This approach works within the software environment because it's designed for that context. However, problems emerge when we try to apply this outside the software's intended scope, leading to the tangled situation we're in today. That's why it's crucial to consider information independently of technology, particularly regarding proprietary file sharing.”

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Navigating the AEC Maze: Emma Hooper on Open Workflows and Collaborative Information Management

Emma sheds light on he importance of open workflows, which involve creating data structures that allow seamless integration across various tools and platforms. This approach enhances data sharing and empowers professionals to choose the best tools for their specific needs without being constrained by proprietary systems. 

Benefits of Open Workflows:

• Enhanced Collaboration: Open workflows enable better stakeholder collaboration by ensuring data can be easily shared and understood.
• Flexibility in Tool Selection: Professionals can choose the best tools for their specific needs, leading to more efficient and effective project execution.

Emma suggests that we should all consider investing in a standardised foundational core for data management, such as the IFC (Industry Foundation Classes) standard. She believes in the importance of establishing common data structures to unify the definition and organisation of information. This would enable improved collaboration and insight generation.

Rethinking Information Management: Emma Hooper's Vision for a Collaborative AEC Future

Emma envisions a future where all stakeholders are unified as part of a single organisation, collaborating towards shared goals. She advocates investing in foundational data frameworks like the IFC standard to enhance information management practices and foster better decision-making.

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Conclusion

Emma's insights provide a compelling perspective on the challenges and opportunities within the AEC industry. By prioritising open workflows, standardisation, and collaboration, industry professionals can drive innovation and efficiency, ultimately leading to a more integrated and effective future.

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